Sony BDPS300 Blu-ray Disc Player Heads to Target

Relying Sony as one of the most trusted electronics brands to offer the best technologies, arget picked on Sony’s Blu Ray Disc Players for promotion of Blue-ray technology. Sony’s BDPS300 will enjoy an exclusive position in Target’s promotional activity. Target is also planning to bestow an array of Blu-ray Disc movies to Blu –Ray home entertainment enthusiasts. The player will be made available in stores during October 2007 as part of a holiday feature endcap.

“We’re extremely excited that Target chose to carry Sony Blu-ray Disc players,” said Randy Waynick, senior vice president of Sony’s Home Products Division.  “Target’s decision to add Sony’s Blu-ray Disc player to the shelf, in addition to the already available PLAYSTATION® 3 video game system, illustrates how this leading retailer is in tune with American consumers who are interested in the latest high-definition technologies.”

Via: Sony