Is it surprising to find LG Electronics overtaking erstwhile electronics manufacturing giant Sony Corp? At least for the first half of 2009, LG Electronics has made some headway with its aggressive push on various LCD TV launches, leading to its record breaking run and thus becoming the world’s second-largest manufacturer of liquid crystal displays (LCD) TV.

The sales figures don’t lie but you just have to look at the products launched from the previous months. There is no doubt that LG Electronics has released a variety of TV solutions under the LCD niche that have led towards the customer preference. Sony Corp. for its part has been unveiling its own share of LCD TVs, but not as many compared to LG Electronics which is obviously enjoying its finest year yet despite the economic blues.

For the record, LG electronics has sold 6.74 million units of LCD TVs globally compared to Sony Corporation’s 6.54 million units. That measly .2 million difference was all LG Electronics (12.6%) needed to jump to the number 2 spot as far as market share is concerned. Sony fell to third spot (11.4%) in the market share which is being dominated by Samsung Electronics (19.9%) as of late.

(Source) Trading Markets

It may be a daunting task but with the proper dedication and effective marketing strategies, Vivo may just achieve what it is longing for; that of which is to gain a larger market share in the flat panel TV market. Vivo is practically an unknown brand. They are positioning themselves as a premium brand despite the fact that the LCD panel is only 100HZ and is selling at just over $2,000.

A Merrill Lynch analyst said “as the market for flat panel TV’s grow and the Federal Government funds education of the Digital switchover we are going to see a lot of bottom end players try and grab some share. It appears that Vivo which is a brand that I have never hear of is going to struggle as there are a lot of Chinese and Taiwanese as well as brands like TEAC, Palsonic and online brands like Kogan competing for share at the bottom end.” they said.

From the feedback alone, it looks like an uphill battle but anything is possible. Other brands have made their way through aggressive marketing and new products so if Vivo is indeed committed to achieve such a goal, the time to start is now.

(Source) Smart House

Hitachi unveils three new projectors which can be suitable for the business and educational sectors. Lead by a short-throw 3LCD projector, Hitachi joins the fray of projector manufacturing companies determined to gain a fair market share of the projection manufacturing market.

Among the new projectors include the CP-D10. This is the short throw projector suited for the classroom environment which can project for around 3 feet with an 80” image. It features closed-captioning functionality, input source naming and AMX Device Discovery technology.

Another projector, the CP-D10, offers 2,000 ANSI lumens of brightness and a 500:1 contrast ratio. It boasts of a 4,000-hour hybrid filter for maintenance, a PIN lock, transition detector and Kensington slot.
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Sanyo announces the launch of two new ultraportable projectors which are sure to be a big help to educators looking for cost-efficient projectors. The two new projectors, the PLC-WX250 and PLC-WX200 come with an eco stand-by mode via a 0.4 watts and an easy setup function that should all the more be beneficial for professors who use visual aids in rendering the proper topics for easy understanding towards students.

“The importance of creating electronics with the environment in mind can not be overstated; with these two portable projectors, SANYO is taking the lead in providing products that consume less power when in stand-by mode,” says Mark Holt, Vice-President and General Manager for SANYO’s Presentation Technologies Group. “The PLC-XW250 and the PLC-XW200 are extremely easy to operate and offer advanced features such as wired LAN management - making them perfect for educators.”

Combine conservation awareness with user-friendliness and are the marquee trademarks that make these two new projectors a reliable support machine that people will certainly bank on. And for Sanyo, these new projectors may just pull up their market share as far as preferred visual projection solutions are concerned.

(Source) Press

The Sony Bravia ZX1 officially debuted in India, showcasing one of the thinnest LCDs in the world of LCD TV today. Sony has been a reliable brand in the industry and surely this new debut which kicks off in India should be a sign of things to come.

Sony Bravia ZX1 uses LED technology to light up the screen, instead of fluorescent lamps. The screen features two integrated speakers and a woofer, producing 20 Watts of sound – each speaker producing 5 Watts of sound and woofer producing 10 Watts of sound.

Sony India is aggressively trying to get a larger piece of the LCD sector and hopefully the Sony Bravia ZX1 is their ticket to fulfill that goal. Sony is eyeing a 30% market share of the LCD segment.

(Source) UB News